call of the wildInnovate Events is part of the multi-award winning Call of the Wild group. We are an independently owned and operated limited company with a reputation for delivering once in a lifetime experiences at value for money prices.  We seek to maximise your experience by using ours. We have the local knowledge, we have the local contacts, we have our own infrastructure to support your requirements and offer value for money deals.

Our independence means we can be flexible to ensure your needs are satisfied. For training or just a fun event our personal attention to detail and friendly professional team mean that you can have peace of mind that your requirements will be met. Our experience means that the hassle is taken out of arranging your event or trip.

Our Experience

We have years of experience and have grown to be one of the largest providers of adventure activity holidays, short break activity weekends, corporate events and training in the UK having catered for 1,000’s of clients during that period. As a result we know what works for you. We are not just a ‘clicks and mortar’ company with no substance like many others, we have substance with the resources and experience to meet your needs with our own range of accommodation, training centre, activity venues and our own full-time staff.

Who We Are

Set up by three friends who have grown up together and share a passion for all things Welsh. Mark, Geraint and Kevin are all local lads who have known each other since school. Having studied at University, they all returned to their home town to develop a business which encompassed their interests. Having the same background and knowing each other since childhood means we all have  the same core values which builds trust and respect.

At the time we graduated from University employment opportunities in our locality were limited and we were forced to look further afield for employment. The  setting up of Company provided the opportunity for us to move home and establish an enterprise that not only provided us with a living but gave us the chance to give something back to the community. This is very much part of our Company ethos. We take our corporate social responsibilities very seriously.

We have now grown to employ 25 full time staff and it’s provided us with the resources to sponsor local clubs and societies, provide experiences for local school children, offer our staff as volunteers on community projects and even save the local pub from closure.


Awards include:-

Welsh Small Business of the Year

National Business Tourism Company of the Year

National Team Building Company of the Year

SMARTA Top 100 Small Companies in the UK

SMARTA Top 5 Companies in the UK for Business Ethics